Celebrating a Decade of Innovation and Inclusivity in Fashion
Savita Kaye, the creative force behind House of iKons, has redefined the fashion landscape with her relentless dedication and innovative spirit. Transitioning from a successful 14-year career in corporate banking to the dynamic world of fashion, Kaye’s journey is a testament to her resilience and vision. In 2011, as a single parent, she embarked on a new path as a journalist, covering fashion and music events. This newfound passion eventually led to the creation of House of iKons in 2014, a platform dedicated to spotlighting emerging designers from around the world. Through her unwavering commitment to diversity and creativity, Kaye has built a brand celebrated for its inclusivity and excellence.
A New Beginning: From Corporate Banking to Fashion
In 2011, Savita Kaye’s life took a dramatic turn. After spending 14 years in corporate banking, she found herself at a crossroads. As a single parent, she felt a profound need for change and pursued a career in journalism, focusing on fashion and music. Her passion for the industry grew as she covered various events, highlighting emerging trends and artists. This journey culminated in the launch of House of iKons in September 2014, marking the beginning of a transformative journey in the fashion world.
Launching House of iKons: A Global Platform for Emerging Talent
House of iKons was established in London with a clear mission: to provide a global platform for emerging designers and creatives. In just the first year, Kaye expanded her shows to international locations, including Los Angeles, Beijing, Abu Dhabi, and Dubai. This year, House of iKons celebrates its Ten Year Anniversary in London, a testament to its success and global impact. Kaye’s vision has always been to bridge the gap between emerging designers and the global audience, offering them the platform and exposure needed to succeed.
Bridging the Gap: Supporting Emerging Brands
As a journalist, Kaye noticed the lack of support for emerging brands. She realized that many talented designers needed just one opportunity to reach a global audience. Driven by this insight, she made it her mission to bridge this gap, providing these designers with the platform and exposure they needed to succeed. House of iKons stands out for its heartfelt approach, building, mentoring, and supporting designers before, during, and after each fashion show.
A Unique Approach: Mentorship and Global Exposure
What makes House of iKons unique is its comprehensive support system. Kaye and her team work tirelessly to build, mentor, and support designers, ensuring their success beyond the runway. This support extends to securing features in top publications like Vogue, Harper’s Bazaar, Elle, and Vanity Fair. Additionally, they help designers dress A-list celebrities for red carpet events and connect them with buyers and department stores worldwide. One notable success is Tykorchélli, who dressed Miss Universe 2023, Sheynnis Palacios, at the Cannes Film Festival in May 2024. This brand launched on the House of iKons platform in February 2024 and will showcase a million-dollar collection at the Ten Year Anniversary show this September.
Choosing Projects: Focused on Innovation and Success
Savita Kaye is always on the lookout for new and innovative ways to promote and showcase designer brands. She focuses on projects that offer unique opportunities for her designers to gain exposure and achieve financial success. Her dedication to finding innovative projects ensures that House of iKons remains at the forefront of the fashion industry, continually pushing boundaries and setting new standards.
Motivated by Impact: Turning Dreams into Reality
Kaye’s greatest motivation is transforming the brands selected for her shows into profitable businesses with global reach. She is driven by the desire to see her designers succeed on the world stage, turning their dreams into reality. Her commitment to diversity, innovation, and creative excellence has made House of iKons a top name in the fashion industry, celebrated for its inclusivity and impact.
As House of iKons celebrates its Ten Year Anniversary, Savita Kaye’s journey stands as a testament to the power of vision, resilience, and unwavering dedication. Her work continues to inspire and empower emerging designers worldwide, solidifying her legacy as a true visionary in the fashion industry.
Pictures Credits:-
● Photo by Josh Rosales Photography and Frank Macdonald Photography
